Ducis Consulting Company Project
Ducis Consulting Website: ducisconsulting.com.ng About Ducis : Ducis is a leadership and personal development firm. where lives are transformed through coaching, training, and capacity building. The areas of expertise include leadership and personal growth; personality profiling and assessment; parenting; and business consulting. The vision is to build tomorrow's leaders today. Problem : Faced with the challenge of brand awareness and engagement, lead generation, and product sales, Ducis was losing to its competitors over its inability to generate more attention, leads, and sales. My Role : Digital marketing strategist / Executive Actions taken : With the major challenge being an inconsistent flow in sales and obtaining of clients. I did the following alongside team members to help the company reach its given goal. Conducted market research about the company, featuring its competitors and competitive analysis. Drafted a strategy document that will help the marketing t...